Hi, I’m Filipa.
I’m from Matosinhos, Porto, Portugal, and I come from a big family that has always been an important part of who I am. I grew up with two older sisters and a younger brother, surrounded by many cousins, and today I am also a proud aunt to five nephews and nieces. Family, movement, and shared experiences have shaped me from an early age.
Professionally, I work at the intersection of digital transformation, information systems, data and information management, and organisational change. Over the years, my path has taken me through consulting, business and functional analysis, applied scientific research, innovation, university teaching, project management, and team management. I hold a Master’s degree in Information Science from FEUP, University of Porto. I began my professional journey at INESC TEC in 2008, working on projects focused on business processes and information systems for organisations in both industry and services. INESC TEC is a private, non-profit research association with Public Interest status, dedicated to scientific research and technological development, technology transfer, advanced consulting and training, and the pre-incubation of new technology-based companies. Later, at VORTAL, I worked as a Senior Functional Analyst and product owner, deepening my experience in software requirements, functional design, and product development. Since returning to INESC TEC in 2017, I have been working as a researcher and PhD candidate, while also teaching at the University of Porto as an Invited Assistant Professor. My work has focused on information and knowledge management, data governance, socio-technical systems, digital transformation, and the adoption of immersive technologies in industrial contexts. 
In recent years, I have also taken on team management responsibilities, supporting projects, people, and continuous improvement initiatives, particularly around project management practices and the development of new project managers. Recently, I have also developed a strong interest in management, leadership, and strategy, and I regularly set aside time to read and learn in these areas.
But beyond titles and roles, what has remained constant throughout my life is curiosity. As a child, I travelled a lot around Portugal with my parents, often camping from north to south. I was also part of the Portugal Girl Guides Association from 5 to 19 years old. Portugal Girl Guides Association is a non-profit association of public utility, based on volunteering that promotes Girl Guiding – a non-formal education movement based on the method created by Robert Baden-Powell. 
Its mission is to enable girls and young women to develop their fullest potential as responsible citizens of the world, through its own method: gradually assigning responsibility, promoting teamwork and autonomy, committing to their community, and treating the outdoors as a privileged space for training and development.  One of my first international experiences was a Guides and Scouts camp in Maastricht, in the Netherlands. Those early years gave me a lasting love for discovery, independence, and the feeling of being on the move.
Later, travel became one of the ways I learned more about myself and the world. A trip to New York with my mother during university left a deep impression on me. Since then, I have kept collecting places, memories, and impressions along the way.
Outside work, I enjoy travel, photography, travel journaling, reading, cinema, and training. 
I am also a mother of two, and that has transformed my whole life and the way I travel, observe, and remember. Today, one of my greatest joys is showing my children the world and building memories with them.
Photography became part of that journey as a way to slow down. My Fujifilm X-T10 has been with me since my first child was born. For a long time, I did not use it as much as I wanted. Still, more recently, it became a quiet invitation to return to photography more intentionally. This space is part of that rediscovery.
I’m not a professional photographer. I enjoy capturing moments, places, light, and small details that make me stop and look again. Through this journal, I share travel memories, everyday scenes, and fragments of life that feel worth keeping — a personal way of seeing the world, one frame at a time.
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